MOTIVATION

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  MOTIVATION

•LECTURE OUTLINE

•Nature of motivation

•Needs theories

•Cognitive theories

•Reinforcement theory

•Social learning theory

•NATURE OF MOTIVATION

    Motivation is the force energising, or giving direction to, behaviour.

   It is a complex interaction of   behaviours, needs, rewards, reinforcement and cognitive activities.

•NATURE OF MOTIVATION

•NEEDS THEORIES

•Hierarchy-of-needs theory (Maslow)

•Two-factor theory (Herzberg)

•ERG theory (Aldefer)

•Acquired-needs theory (McClelland)

 

•NEEDS THEORIES

Hierarchy-of-needs theory (Maslow)

Theory arguing that individual needs

form a five-level hierarchy

•HIERARCHY OF NEEDS

•NEEDS THEORIES

Two-factor theory (Herzberg)

  Herzberg’s theory that hygiene factors are necessary to keep workers from feeling dissatisfied, but only motivators can lead workers to feel satisfied and motivated.

•NEEDS THEORIES

•Hygiene factors

  Factors seeming to make individuals feel dissatisfied with their jobs

•Motivators

  Factors seeming to make individuals feel satisfied with their jobs

•NEEDS THEORIES

Two-factor theory (Herzberg)

Hygiene factors

•PAY

•WORKING CONDITIONS

•SUPERVISORS

•COMPANY POLICIES

•FRINGE BENEFITS

These factors help prevent dissatisfaction.